Reena Bajaj

kaspr profile icon Lead Data Scientist kaspr company icon Adthena

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Profile details

kaspr job icon JOB TITLE

Lead Data Scientist

kaspr compan icon COMPANY NAME

Adthena

kaspr address icon LOCATION

United Kingdom

kaspr experience icon EXPERIENCES

Adthena

Lead Data Scientist

kaspr address icon London, United Kingdom

January 2018 - Present

Our vision is for a world of search transparency where precise ads connect marketers to consumers. This statement is key to our ethos here at Adthena and is backed by our Whole Market View technology, a dynamic, AI-driven data model, that is unique for each advertising client, representing their entire relevant search landscape. Powered by our pioneering machine learning technology, Whole Market View provides the comprehensive data quality required by the world’s leading advertisers to precisely assess competitive opportunities at scale across their entire market, without limitations. We index information hourly, processing over 10TB of new data, 500 million adverts and 200 million keywords across 15 different languages each day. The segmented data is presented in an intuitive format, helping digital marketers to understand their landscape and acquire more customers. Our technology has won a number of awards for its ease of use and value to clients including: Best Search Software Tool at the UK Search Awards 2016, Technical Innovation of the Year at the Drum Search Awards 2017, Best Search Technology of the Year at the Biddable Media Awards 2017 and Best Tech Platform at the DADI awards 2017. Adthena was founded by Ian O’Rourke in 2012 and is backed by Mel Morris, the entrepreneur behind Candy Crush and former chairman of King.com.

STIR Education

Global Head- Data Insights and Impact

kaspr address icon London, United Kingdom

April 2013 - December 2017

Gousto

Intern - Operations Optimisation

kaspr address icon London, United Kingdom

October 2012 - January 2013

Adthena

Lead Data Scientist

kaspr address icon London, United Kingdom

January 2018 - Present

Our vision is for a world of search transparency where precise ads connect marketers to consumers. This statement is key to our ethos here at Adthena and is backed by our Whole Market View technology, a dynamic, AI-driven data model, that is unique for each advertising client, representing their entire relevant search landscape. Powered by our pioneering machine learning technology, Whole Market View provides the comprehensive data quality required by the world’s leading advertisers to precisely assess competitive opportunities at scale across their entire market, without limitations. We index information hourly, processing over 10TB of new data, 500 million adverts and 200 million keywords across 15 different languages each day. The segmented data is presented in an intuitive format, helping digital marketers to understand their landscape and acquire more customers. Our technology has won a number of awards for its ease of use and value to clients including: Best Search Software Tool at the UK Search Awards 2016, Technical Innovation of the Year at the Drum Search Awards 2017, Best Search Technology of the Year at the Biddable Media Awards 2017 and Best Tech Platform at the DADI awards 2017. Adthena was founded by Ian O’Rourke in 2012 and is backed by Mel Morris, the entrepreneur behind Candy Crush and former chairman of King.com.

STIR Education

Global Head- Data Insights and Impact

kaspr address icon London, United Kingdom

April 2013 - December 2017

Gousto

Intern - Operations Optimisation

kaspr address icon London, United Kingdom

October 2012 - January 2013

Touch Press Inc.

Intern - Product QA

kaspr address icon London, United Kingdom

August 2012 - October 2012

Tata Institute of Fundamental Research, Mumbai

Fellow - Quantitative & Qualitative Data Analysis (Maths Education Dept.)

kaspr address icon Mumbai, India

July 2010 - February 2012

Massachusetts Institute of Technology

Graduate Researcher - Numerical modeling and simulation

kaspr address icon Boston, United States

August 2008 - July 2010

Vestas

Simulation Engineer

kaspr address icon Singapore

September 2009 - January 2010

IBM

Software Developer

kaspr address icon

June 2006 - May 2008

Schlumberger

Intern- Data and Consulting Services

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April 2005 - July 2005

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Contact information

Reena Bajaj

Lead Data Scientist

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1 EMAIL(S)

r***@adthena.com

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1 PHONE NUMBER(S)

+44 0***

View coworkers

Lead Data Scientist

Adthena

United Kingdom

r***@adthena.com

+44 ***

Coworkers

FULL NAMESJOB DESCRIPTIONCOMPANYLOCATIONEMAILPHONE NO.
Reena BajajLead Data ScientistAdthenaUnited Kingdomr***@adthena.com+44 ***
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